Friday, 12 October 2012

Questionnaires

Questionnaires are an extremely important form of research as it allows you to understand what your target audience likes, wants and expects in a music video. It also allows you to see what the majority of the people surveyed would prefer to see in a particular music video and what their favourite genre of music.



In our survey we asked both open and closed questions to get a better understanding of our audience, we then distributed the survey to 40 people so that we could get a better range of answers and opinions. The questions we asked, such as 'What's your favourite genre of music?' enabled us to know what our survey audience liked, and we then asked questions such as 'What do you expect to see in a music video?' so that we would know what features to include in our music video so that our target audience would enjoy the music video and be entertained by it.

1 comment:

  1. Your questionnaire above shows a good understanding of why primary research is essential within the music industry and with creating your own product.

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